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Putting the O(MG) back in MoCCA

THIS is not your father’s MoCCA. It was better than last year but not all the way there. If it were, we’d be telling you about all the cool stuff we found at MoCCA. There was cool stuff, sure, and we spent too much money (thank you, Lisa Hanawalt for having such beautiful original art). We picked up Eschew 2, got our copies of Bodyworld signed and grabbed all the new stuff at Dongery, too – but we did not find anything at the show.

Simply put, MoCCA is too fucking expensive, for the exhibitors and the fans. We may be publishers, but the point of the show for us, as people who love comics, is to discover new comics. Are there still Minty Lewises, Jamie Tanners or even a Justin DeCarlo or two at MoCCA? Yes, but they sure as hell aren’t there in the same numbers, and if they’re around at all, they’re ganged up to cover the table costs. There’s just no way to make your money back as a cartoonist with a mini. And, no, MoCCA, the exposure isn’t worth it if you need that money – and most cartoonists do need every penny they have.

Attendance was clearly down this year, but we made much more money than we did last year. The people coming to the show at the Armory are coming there to buy comics (and we love you for it), but not to discover comics like the walk-ins of the old Puck Building. If you’re going to limit the audience to the hardcore by the Armory move, then, for the love of Benji, expand the show. It shouldn’t be strictly about D&Q, Fanta, Secret Acres and the publishers above and in-between. Nor should it be for people with their character platform multi-media crap and huge banners in comic sans fonts and Photoshop gradients, hoping Disney’ll notice and not giving a shit how much money they lose.

MoCCA ought to take a page from the new guy, BCGF. Let people in free, or cheap at least. Consider who gets table space. Have a sliding scale. Pantheon can pay $500 a table, no problem, but make a section for the little guys. And not the crappy little guys, either. Invite folks. Turn some others down. Make it an arts festival proper.

So. If you’re making minis and they are good, send them to us. We will probably agree that they are good and maybe we can sell them on our site and put them on our MoCCA 2011 table. And, maybe next year, if you’re around, we can get you a little table time at our place. If we can’t discover you at the show, maybe we can give other people a chance to do so and maybe it’ll be a little more fun, a little more MoCCA, for everyone.

We’re deeply grateful to all the people who came to our table. We’re very proud of Curio Cabinet and all of you who picked it up at the show have probably figured out why by now. We couldn’t help but beam at the all the folks who came by to congratulate our man Ken Dahl on his Eisner nom for Monsters. You can’t imagine how much encouragement we take from folks telling us that they like our books. This is a new thing for Secret Acres, to have actual fans of the house. It’s enough to keep us publishing and keep us coming back for more. We can whine, yes, but an even better MoCCA depends less on the museum folks and more on all of us behind the tables and walking the aisles.

Your Pals,

Leon and Barry

3 Comments

  • Ian Harker says:

    “Nor should it be for people with their character platform multi-media crap and huge banners in comic sans fonts and Photoshop gradients, hoping Disney’ll notice and not giving a shit how much money they lose.”

    I love this line!

    Reply
  • Sarah Morean says:

    Hey,

    Just wanted to direct you to the Cross Hatch post I made recently regarding a new comics show called the Minneapolis Indie Xpo (disclaimer: I’m involved with the show). We hope to generate a lot of foot traffic through free admission plus other incentives and partnerships. If you’re interested, I try to describe much of what will make this show special in my post.

    Post Link: HERE

    MIX Link: http://mplsindiexpo.com/

    I’m glad you sold well at MoCCA! I bought most of “Curio Cabinet” piecemeal — it’s great that they’ve finally been collected!

    Best,
    Sarah Morean

    Reply
  • Leon says:

    @ Ian

    Seriously, every year I wonder about those guys and then I feel guilty for wondering. Then I get angry about feeling guilty.

    Reply

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Goodness gracious! Thank you, @BKBF and Brooklyn for taking away pretty much all of our books. Also, thanks, Jesus or whatever, for no rain.
- Sunday Sep 21 - 11:22pm

@andsoluke @CorinneMucha Tucker is the Devil.
- Wednesday Sep 17 - 3:25pm

@CorinneMucha But you hate babies.
- Wednesday Sep 17 - 3:04pm

@kevinczap We do seem to have a Breeders problem...
- Wednesday Sep 17 - 2:32pm

Here's our Scuttlebutt blog, with a rundown of all things @SPXcomics (which was bonkers) and a look ahead to @BKBF: http://t.co/DEuMgguFXi
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OFF THE WALL

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Secret Acres
Facebook IconSeptember 17, 2014 at 2:15 pm

We survived yet another Small Press Expo. This is no mean feat. Between the thousand deep gang of exhibitors and the crush of so many attendees, it's a wonder we're still standing. Credit Corrinne Mucha for pulling us through. In the absence of Theo Ellsworth (DNP - Fatherhood), Mike Dawson (DNP - Bachelor Party) and Brendan Leach (DNP - Get well soon!), Corinne sketched out everybody's books. We mean everybody's. Even Sean Ford's books. And Sean was there. Secret Acres made bank, yes, but we hardly got to see anybody, or so it felt. This might explain how we escaped the con crud which is laying so many folks out after SPX. This year's show was really all about the Breeders, meaning the band, not folks making babies. Corinne, you see, had not heard of the Breeders. We can see not having heard of, say, U2. But the BREEDERS? COME ON. Also, fair warning, we don't dare dish on our SPX 2014 Celebrity Comics Mule, Tucker Stone. In fact, we're terrified of what he must be saying about us right now. Check out the blog, and you can also get some details on this Sunday's event, the Brooklyn Book Festival! It's going to be a star-studded affair at the Secret Acres-Koyama Press megatable...

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THE MOUTH of Tucker Stone damn near swallowed us whole on the ride down to this year’s Small Press Expo. We are hereby awarding him an Ignatz Brick for Outstanding Shit-Talking Comics Mule. Who knew Nobrow was so gangsta? We appreciate it, Tucker; you were the best consolation for us being down a ma…

Secret Acres
Facebook IconSeptember 10, 2014 at 12:38 pm

OKAY. Summer's over and we're heading back to school, or at least back to our Scuttlebutt blog. It's been a while and a half, but we've been busy, sitting by the pool, giggling, eating watermelon. Included in this post is a rundown of our trip to RIPE, our first ever internet kerfuffle, SPX news and switcheroos, and one rather ridiculous Secret Acres baby boom. Boy, oh, boy are we looking forward to SPX. We know we promised you the second volume of Theo Ellsworth's the Understanding Monster. The good news is that the book WILL be at the show and it will be beautifully sketched and signed. The bad news is that Theo is skipping out - but he'll be coming out to Comics Art Brooklyn to officially debut his new book. He has a a good reason (note the mention of a baby boom above). We do, however, have Sean Ford, Eamon Espey and Corinne Mucha coming to comics camp with us and they will armed with new minis, prints and even little paintings. Our guest comics mule for the road trip will be Tucker Stone, so we'lll have plenty of gossip to dish when we get back. You get yourself to SPX! See you this weekend...

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FIRST THINGS FIRST: Secret Acres had a grand old time at RIPE, the Rhode Island Independent Publishing Expo, which really should be RIIPE, but who’s counting? Dave Nuss, smooth operator of Revival House Press was our celebrity comics mule and neighbor at the show. We would like him to be our neighbo…

Secret Acres
Facebook IconAugust 6, 2014 at 1:09 pm

ZOMG! It's Tim O'Neil for the Onion AV Club on Corinne Mucha's Get Over It! and it's a pretty darn good review, too. Tim's clearly on top of his comics game, name-dropping and comparing Corinne to none other than Kate Beaton, John Allison and Dylan Horrocks - pretty much a Mt. Rushmore of the medium. He gets it right; Corinne hits every bump on Heartbreak Road, ever stage of grief, but all told, it's actually kind of... ...fun? As Tim puts it, she "turns a book about three years of anguish into a page-turner." There IS something fun about being heartbroken, and not just the rebound. It's like a license to crazy. At least we think so. There's lots of other good stuff reviewed here, too, including Rocket Raccoon's latest, Superman and Roman Muradov (love that guy). Corinne's got some good company for Get Over It! Thank you, Tim, and thanks, AV Club, for the very kind words. You guys go read now at the link!

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New releases include Superman, Outcast, and a Palomar collection

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Anyone coming to Gilbert Hernandez’s work fresh in the year 2014 has a steep hill to climb. Never a lazy cartoonist, he has become especially prolific in the last decade, producing stand-alone graphic novels in a number of different genres for Drawn & Quarterly, Dark Horse, Fantagraphics, and Ve

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August 1, 2014 at 3:41 pm

Secret Acres commented on their own link.

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Facebook IconAugust 1, 2014 at 2:29 pm

We are outta here! Or at least will we be in the morning. Actually, the very early morning. Sigh. But we're going to the Rhode Island Independent Publishing Expo aka RIPE! This is our first time at the show. It's also the first time FOR the show. RIPE is brand new and the brainchild of some folks we truly adore, like Mickey Z, who roped us into going way back when at the last Comic Arts Brooklyn. Yes, it is suspicious that there's a comic show in the dead of summer called RIPE. We've stopped showering and wiping for the occasion. Kidding. At our table will be Brendan Leach, of Iron Bound fame, and Sean Ford, he who has brought you Only Skin. Not only will Sean have the new and improved edition of Only Skin, he will have the fourth, yes, FOURTH issue of his new series, Shadow Hills. Playing the role of Secret Acres comics mule on the ride up will be Dave Nuss of Revival House Press, home of folks like Malachi Ward. It's a star-studded event and we don't even have to worry about crossing any borders! Doors are at noon and details are at the link below. If you're in Providence now, there's all kinds of stuff happening tonight, too. We will see you tomorrow...

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Rhode Island Independent Publishing Expo Comics! Zines! Other forms of independent publishing!...

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